:root {
    --paper: #FBF7F0;
    --paper-2: #F1E9DC;
    --ink: #1D1424;
    --ink-2: #2A1F33;
    --ink-3: #362A42;
    --text: #261E30;
    --muted: #6D6378;
    --muted-on-dark: #B3A6BF;
    --signal: #FF4D1C;
    --signal-2: #FF8A2B;
    --signal-deep: #D63A0D;
    --teal: #0E9E7E;
    --teal-bright: #27C9A4;
    --amber: #FFB020;
    --on-dark: #F6EFF6;
    --white: #FFFFFF;
    --line: rgba(29, 20, 36, 0.10);
    --line-on-dark: rgba(246, 239, 246, 0.12);
    --radius: 14px;
    --radius-sm: 9px;
    --shadow: 0 24px 60px -22px rgba(29, 20, 36, 0.35);
    --font-display: "Archivo", system-ui, sans-serif;
    --font-body: "Figtree", system-ui, sans-serif;
    --font-mono: "IBM Plex Mono", ui-monospace, "SF Mono", monospace;
  }

  * { box-sizing: border-box; }
  html { scroll-behavior: smooth; }
  body {
    margin: 0;
    background: var(--paper);
    color: var(--text);
    font-family: var(--font-body);
    font-size: 17px;
    line-height: 1.6;
    -webkit-font-smoothing: antialiased;
    text-rendering: optimizeLegibility;
  }
  h1, h2, h3 {
    font-family: var(--font-display);
    line-height: 1.05;
    letter-spacing: -0.02em;
    margin: 0;
    text-wrap: balance;
  }
  p { margin: 0; }
  a { color: inherit; }
  img, svg { display: block; }

  .container {
    width: 100%;
    max-width: 1140px;
    margin: 0 auto;
    padding: 0 24px;
  }
  .num { font-variant-numeric: tabular-nums; }
  .mono { font-family: var(--font-mono); }

  .eyebrow {
    font-family: var(--font-mono);
    font-size: 12px;
    font-weight: 500;
    letter-spacing: 0.16em;
    text-transform: uppercase;
    color: var(--muted);
  }
  .section-dark .eyebrow { color: var(--muted-on-dark); }

  /* ---- Buttons ---- */
  .btn {
    display: inline-flex;
    align-items: center;
    gap: 10px;
    font-family: var(--font-body);
    font-weight: 700;
    font-size: 16px;
    text-decoration: none;
    padding: 15px 26px;
    border-radius: var(--radius-sm);
    border: 1px solid transparent;
    cursor: pointer;
    transition: transform .15s ease, box-shadow .15s ease, background .15s ease;
    white-space: nowrap;
  }
  .btn:focus-visible { outline: 3px solid var(--teal-bright); outline-offset: 3px; }
  .btn-primary {
    background: var(--signal);
    color: var(--white);
    box-shadow: 0 10px 24px -10px rgba(255, 77, 28, 0.7);
  }
  .btn-primary:hover { background: var(--signal-deep); transform: translateY(-2px); }
  .btn-ghost {
    background: transparent;
    color: var(--on-dark);
    border-color: var(--line-on-dark);
  }
  .btn-ghost:hover { background: rgba(246, 239, 246, 0.08); }
  .btn-ghost-light {
    background: transparent;
    color: var(--text);
    border-color: var(--line);
  }
  .btn-ghost-light:hover { background: rgba(29, 20, 36, 0.05); }
  .btn .arrow { transition: transform .15s ease; }
  .btn:hover .arrow { transform: translateX(3px); }

  /* ---- Nav ---- */
  .nav {
    position: sticky;
    top: 0;
    z-index: 50;
    background: rgba(251, 247, 240, 0.85);
    backdrop-filter: blur(12px);
    border-bottom: 1px solid var(--line);
  }
  .nav-inner {
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 24px;
    padding: 16px 24px;
    max-width: 1140px;
    margin: 0 auto;
  }
  .brand { display: flex; align-items: center; gap: 11px; text-decoration: none; }
  .brand-mark {
    width: 34px; height: 34px;
    border-radius: 9px;
    background: var(--ink);
    display: grid; place-items: center;
    flex: none;
  }
  .logo { height: 34px; width: auto; display: block; }
  .brand-name {
    font-family: var(--font-display);
    font-weight: 800;
    font-size: 18px;
    letter-spacing: -0.01em;
    color: var(--text);
    line-height: 1;
  }
  .brand-tag {
    display: block;
    font-family: var(--font-mono);
    font-size: 9.5px;
    letter-spacing: 0.22em;
    text-transform: uppercase;
    color: var(--muted);
    margin-top: 3px;
  }
  .nav-links { display: flex; align-items: center; gap: 28px; }
  .nav-links a {
    text-decoration: none;
    font-weight: 600;
    font-size: 15px;
    color: var(--muted);
    transition: color .15s ease;
  }
  .nav-links a:hover { color: var(--text); }
  .nav .btn { padding: 11px 20px; font-size: 15px; }

  /* ---- Hero ---- */
  .hero {
    position: relative;
    background: var(--ink);
    color: var(--on-dark);
    overflow: hidden;
  }
  .hero-wave {
    position: absolute;
    inset: 0;
    opacity: 0.5;
    pointer-events: none;
  }
  .hero-inner {
    position: relative;
    display: grid;
    grid-template-columns: 1.05fr 0.95fr;
    gap: 56px;
    align-items: center;
    padding: 96px 24px 104px;
    max-width: 1140px;
    margin: 0 auto;
  }
  .hero-copy { display: flex; flex-direction: column; gap: 24px; align-items: flex-start; }
  .hero-eyebrow {
    display: inline-flex;
    align-items: center;
    gap: 9px;
    font-family: var(--font-mono);
    font-size: 12px;
    letter-spacing: 0.14em;
    text-transform: uppercase;
    color: var(--muted-on-dark);
    border: 1px solid var(--line-on-dark);
    border-radius: 999px;
    padding: 7px 14px;
  }
  .live-dot {
    width: 8px; height: 8px;
    border-radius: 50%;
    background: var(--signal);
    box-shadow: 0 0 0 0 rgba(255, 77, 28, 0.6);
    animation: pulse 2s infinite;
  }
  @keyframes pulse {
    0% { box-shadow: 0 0 0 0 rgba(255, 77, 28, 0.55); }
    70% { box-shadow: 0 0 0 9px rgba(255, 77, 28, 0); }
    100% { box-shadow: 0 0 0 0 rgba(255, 77, 28, 0); }
  }
  .hero h1 {
    font-size: clamp(40px, 5.4vw, 68px);
    font-weight: 900;
    letter-spacing: -0.03em;
  }
  .hero h1 .grad {
    background: linear-gradient(92deg, var(--signal) 0%, var(--signal-2) 60%, var(--amber) 100%);
    -webkit-background-clip: text;
    background-clip: text;
    color: transparent;
  }
  .hero p.lede {
    font-size: 19px;
    color: var(--muted-on-dark);
    max-width: 46ch;
  }
  .hero-ctas { display: flex; flex-wrap: wrap; gap: 14px; margin-top: 4px; }

  /* Hero dashboard mock */
  .hero-dash {
    position: relative;
    border-radius: var(--radius);
    background: linear-gradient(160deg, var(--ink-2), var(--ink-3));
    border: 1px solid var(--line-on-dark);
    box-shadow: var(--shadow);
    padding: 22px;
    transform: rotate(-1.5deg);
  }
  .hero-dash::after {
    content: "";
    position: absolute;
    inset: 0;
    border-radius: var(--radius);
    box-shadow: 0 0 90px -20px rgba(255, 77, 28, 0.45);
    pointer-events: none;
  }
  .dash-head { display: flex; align-items: center; justify-content: space-between; margin-bottom: 18px; }
  .dash-title { display: flex; flex-direction: column; gap: 2px; }
  .dash-name { font-weight: 800; font-size: 15px; color: var(--on-dark); }
  .dash-sub { font-family: var(--font-mono); font-size: 11px; color: var(--muted-on-dark); }
  .badge-live {
    display: inline-flex; align-items: center; gap: 6px;
    font-family: var(--font-mono); font-size: 10.5px; letter-spacing: 0.12em;
    text-transform: uppercase; font-weight: 600;
    color: #FFE4D6;
    background: rgba(255, 77, 28, 0.16);
    border: 1px solid rgba(255, 77, 28, 0.45);
    padding: 4px 10px; border-radius: 999px;
  }
  .kpi-stack { display: flex; flex-direction: column; gap: 12px; margin-bottom: 18px; }
  .kpi-row {
    display: flex; align-items: baseline; justify-content: space-between;
    padding: 10px 14px;
    background: rgba(246, 239, 246, 0.05);
    border: 1px solid var(--line-on-dark);
    border-radius: var(--radius-sm);
  }
  .kpi-label { font-size: 13px; color: var(--muted-on-dark); font-weight: 600; }
  .kpi-value { font-family: var(--font-mono); font-weight: 600; font-size: 19px; color: var(--on-dark); }
  .kpi-value.hot { color: var(--teal-bright); }
  .hero-spark { margin-bottom: 16px; }
  .feed { display: flex; flex-direction: column; gap: 8px; }
  .feed-line {
    display: flex; align-items: center; gap: 9px;
    font-family: var(--font-mono); font-size: 11.5px; color: var(--muted-on-dark);
  }
  .feed-line b { color: var(--on-dark); font-weight: 500; }
  .feed-dot { width: 6px; height: 6px; border-radius: 50%; flex: none; }
  .feed-dot.view { background: var(--signal); }
  .feed-dot.claim { background: var(--teal-bright); }

  /* ---- Sections ---- */
  .section { padding: 96px 0; }
  .section-alt { background: var(--paper-2); }
  .section-dark { background: var(--ink); color: var(--on-dark); }
  .section-head { display: flex; flex-direction: column; gap: 16px; max-width: 760px; margin-bottom: 52px; }
  .section-head h2 { font-size: clamp(30px, 4vw, 46px); font-weight: 800; letter-spacing: -0.025em; }
  .section-head .lede { font-size: 18px; color: var(--muted); }
  .section-dark .section-head .lede { color: var(--muted-on-dark); }
  .section-head.center { margin-left: auto; margin-right: auto; text-align: center; align-items: center; }

  /* Problem cards */
  .grid-3 { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; }
  .card {
    background: var(--white);
    border: 1px solid var(--line);
    border-radius: var(--radius);
    padding: 28px;
    display: flex; flex-direction: column; gap: 12px;
  }
  .card .ico { width: 40px; height: 40px; border-radius: 10px; display: grid; place-items: center; margin-bottom: 4px; }
  .card .ico.orange { background: rgba(255, 77, 28, 0.12); color: var(--signal); }
  .card .ico.teal { background: rgba(14, 158, 126, 0.12); color: var(--teal); }
  .card .ico.amber { background: rgba(255, 176, 32, 0.14); color: #C77E00; }
  .card h3 { font-size: 20px; font-weight: 700; }
  .card p { font-size: 15.5px; color: var(--muted); }

  /* Steps */
  .steps { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; }
  .step {
    position: relative;
    background: var(--white);
    border: 1px solid var(--line);
    border-radius: var(--radius);
    padding: 30px 28px;
    display: flex; flex-direction: column; gap: 14px;
  }
  .step-num {
    font-family: var(--font-mono);
    font-size: 13px;
    font-weight: 600;
    letter-spacing: 0.1em;
    color: var(--signal);
  }
  .step h3 { font-size: 22px; font-weight: 800; }
  .step p { font-size: 15.5px; color: var(--muted); }

  /* Dashboard showcase */
  .showcase-dash {
    background: linear-gradient(160deg, var(--ink-2), var(--ink-3));
    border: 1px solid var(--line-on-dark);
    border-radius: var(--radius);
    box-shadow: var(--shadow);
    padding: 34px;
    display: flex; flex-direction: column; gap: 26px;
    overflow-x: auto;
  }
  .dash-topbar {
    display: flex; align-items: center; justify-content: space-between;
    gap: 16px; flex-wrap: wrap;
    padding-bottom: 20px;
    border-bottom: 1px solid var(--line-on-dark);
  }
  .dash-meta { display: flex; align-items: center; gap: 14px; flex-wrap: wrap; }
  .chip {
    font-family: var(--font-mono); font-size: 11.5px; letter-spacing: 0.06em;
    color: var(--muted-on-dark);
    background: rgba(246, 239, 246, 0.06);
    border: 1px solid var(--line-on-dark);
    padding: 5px 11px; border-radius: 999px;
    white-space: nowrap;
  }
  .kpi-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 16px; }
  .kpi-card {
    background: rgba(246, 239, 246, 0.05);
    border: 1px solid var(--line-on-dark);
    border-radius: var(--radius-sm);
    padding: 18px 18px 16px;
    display: flex; flex-direction: column; gap: 6px;
  }
  .kpi-card .lab { font-size: 13px; font-weight: 600; color: var(--muted-on-dark); }
  .kpi-card .val { font-family: var(--font-mono); font-weight: 600; font-size: 30px; color: var(--on-dark); letter-spacing: -0.02em; }
  .kpi-card .val.pos { color: var(--teal-bright); }
  .kpi-card .delta {
    font-family: var(--font-mono); font-size: 11.5px; color: var(--teal-bright);
    display: inline-flex; align-items: center; gap: 4px;
  }
  .dash-body { display: grid; grid-template-columns: 1.4fr 1fr; gap: 28px; align-items: start; }
  .chart-box {
    background: rgba(246, 239, 246, 0.03);
    border: 1px solid var(--line-on-dark);
    border-radius: var(--radius-sm);
    padding: 22px;
  }
  .chart-head { display: flex; align-items: baseline; justify-content: space-between; margin-bottom: 16px; }
  .chart-title { font-weight: 700; font-size: 15px; color: var(--on-dark); }
  .chart-sub { font-family: var(--font-mono); font-size: 11px; color: var(--muted-on-dark); }
  .feed-box {
    background: rgba(246, 239, 246, 0.03);
    border: 1px solid var(--line-on-dark);
    border-radius: var(--radius-sm);
    padding: 22px;
  }
  .feed-box .feed { gap: 13px; }
  .feed-note { font-size: 11.5px; color: var(--muted-on-dark); font-style: italic; margin-top: 14px; }

  /* Case study */
  .case { display: grid; grid-template-columns: 1fr 1fr; gap: 56px; align-items: center; }
  .case-copy { display: flex; flex-direction: column; gap: 18px; }
  .case-copy h2 { font-size: clamp(30px, 4vw, 44px); font-weight: 800; letter-spacing: -0.025em; }
  .case-copy .lede { font-size: 18px; color: var(--muted); }
  .case-list { display: flex; flex-direction: column; gap: 11px; margin-top: 6px; }
  .case-list .row { display: flex; align-items: center; gap: 11px; font-size: 16px; font-weight: 500; }
  .case-list .row svg { flex: none; color: var(--teal); }
  .trust { display: grid; grid-template-columns: 1fr 1fr; gap: 56px; align-items: center; }
  .trust-copy { display: flex; flex-direction: column; gap: 18px; }
  .trust-copy h2 { font-size: clamp(30px, 4vw, 44px); font-weight: 800; letter-spacing: -0.025em; }
  .trust-copy .lede { font-size: 18px; color: var(--muted); }
  .trust-logo { display: flex; flex-direction: column; align-items: center; gap: 18px; background: var(--white); border: 1px solid var(--line); border-radius: var(--radius); padding: 48px 32px; }
  .trust-logo img { width: 100%; max-width: 420px; height: auto; }
  .trust-caption { font-family: var(--font-mono); font-size: 13px; color: var(--muted); }
  .coupon {
    background: var(--white);
    border: 1px solid var(--line);
    border-radius: var(--radius);
    box-shadow: var(--shadow);
    overflow: hidden;
  }
  .coupon-top {
    background: var(--signal);
    color: var(--white);
    padding: 20px 24px;
    display: flex; align-items: center; justify-content: space-between;
    gap: 12px;
  }
  .coupon-top .brand-in { font-family: var(--font-mono); font-size: 11px; letter-spacing: 0.14em; text-transform: uppercase; opacity: 0.85; }
  .coupon-top .off { font-family: var(--font-display); font-weight: 900; font-size: 34px; letter-spacing: -0.02em; }
  .coupon-body {
    padding: 24px;
    border-bottom: 1px dashed var(--line);
    display: flex; flex-direction: column; gap: 6px;
  }
  .coupon-code { font-family: var(--font-mono); font-weight: 600; font-size: 26px; letter-spacing: 0.06em; color: var(--ink); }
  .coupon-desc { color: var(--muted); font-size: 15px; }
  .coupon-foot {
    padding: 18px 24px;
    display: grid; grid-template-columns: repeat(3, 1fr); gap: 10px;
    background: var(--paper);
  }
  .pending {
    display: flex; flex-direction: column; gap: 2px;
    padding: 10px 12px;
    background: var(--white);
    border: 1px dashed var(--line);
    border-radius: var(--radius-sm);
  }
  .pending .lab { font-family: var(--font-mono); font-size: 10.5px; letter-spacing: 0.1em; text-transform: uppercase; color: var(--muted); }
  .pending .val { font-family: var(--font-mono); font-weight: 600; font-size: 18px; color: var(--muted); }
  .await {
    display: inline-flex; align-items: center; gap: 7px;
    font-family: var(--font-mono); font-size: 11px; letter-spacing: 0.08em; text-transform: uppercase;
    color: var(--signal); font-weight: 600; margin-top: 12px;
  }

  /* Features */
  .grid-6 { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; }
  .feature {
    background: var(--white);
    border: 1px solid var(--line);
    border-radius: var(--radius);
    padding: 26px;
    display: flex; flex-direction: column; gap: 11px;
  }
  .feature .ico { width: 42px; height: 42px; border-radius: 11px; display: grid; place-items: center; }
  .feature h3 { font-size: 18px; font-weight: 700; }
  .feature p { font-size: 15px; color: var(--muted); }

  /* Pricing */
  .price-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; align-items: stretch; }
  .price {
    background: var(--white);
    border: 1px solid var(--line);
    border-radius: var(--radius);
    padding: 30px 28px;
    display: flex; flex-direction: column; gap: 8px;
    position: relative;
  }
  .price.popular { border-color: var(--signal); box-shadow: 0 18px 40px -24px rgba(255, 77, 28, 0.55); }
  .price .flag {
    position: absolute; top: -13px; left: 28px;
    font-family: var(--font-mono); font-size: 10.5px; letter-spacing: 0.1em; text-transform: uppercase; font-weight: 600;
    background: var(--signal); color: var(--white); padding: 4px 11px; border-radius: 999px;
  }
  .price .tier { font-family: var(--font-mono); font-size: 12px; letter-spacing: 0.12em; text-transform: uppercase; color: var(--muted); }
  .price .amt { display: flex; align-items: baseline; gap: 4px; margin: 8px 0 2px; }
  .price .amt b { font-family: var(--font-display); font-weight: 900; font-size: 46px; letter-spacing: -0.03em; }
  .price .amt span { color: var(--muted); font-weight: 500; }
  .price ul { list-style: none; margin: 14px 0 20px; padding: 0; display: flex; flex-direction: column; gap: 10px; }
  .price ul li { display: flex; align-items: flex-start; gap: 10px; font-size: 15px; color: var(--text); }
  .price ul li svg { flex: none; color: var(--teal); margin-top: 3px; }
  .price .btn { justify-content: center; width: 100%; }

  /* CTA + footer */
  .cta { padding: 110px 0; text-align: center; }
  .cta-inner { display: flex; flex-direction: column; align-items: center; gap: 22px; }
  .cta h2 { font-size: clamp(30px, 4.6vw, 50px); font-weight: 900; letter-spacing: -0.025em; }
  .cta .lede { font-size: 18px; color: var(--muted-on-dark); max-width: 52ch; }
  .cta-actions { display: flex; flex-wrap: wrap; gap: 14px; justify-content: center; align-items: center; margin-top: 6px; }
  .cta-note { font-family: var(--font-mono); font-size: 13px; color: var(--muted-on-dark); }
  .footer {
    border-top: 1px solid var(--line-on-dark);
    padding: 34px 0;
  }
  .footer-inner {
    display: flex; align-items: center; justify-content: space-between;
    gap: 16px; flex-wrap: wrap;
  }
  .footer .brand-name { color: var(--on-dark); }
  .footer .brand-tag { color: var(--muted-on-dark); }
  .footer p { font-size: 13.5px; color: var(--muted-on-dark); }
  .footer-links { display: flex; gap: 20px; }
  .footer-links a { font-size: 13.5px; color: var(--muted-on-dark); text-decoration: none; }
  .footer-links a:hover { color: var(--on-dark); }

  /* Reveal animation */
  .reveal { opacity: 0; transform: translateY(18px); transition: opacity .6s ease, transform .6s ease; }
  .reveal.in { opacity: 1; transform: none; }

  @media (prefers-reduced-motion: reduce) {
    html { scroll-behavior: auto; }
    .live-dot { animation: none; }
    .reveal { opacity: 1; transform: none; transition: none; }
    .btn { transition: none; }
  }

  /* Responsive */
  @media (max-width: 900px) {
    .hero-inner { grid-template-columns: 1fr; gap: 40px; padding: 64px 24px 72px; }
    .hero-dash { transform: none; }
    .grid-3, .steps, .grid-6, .price-grid { grid-template-columns: 1fr 1fr; }
    .case { grid-template-columns: 1fr; gap: 36px; }
    .trust { grid-template-columns: 1fr; }
    .dash-body { grid-template-columns: 1fr; }
    .kpi-grid { grid-template-columns: 1fr 1fr; }
    .nav-links { display: none; }
  }
  @media (max-width: 560px) {
    .grid-3, .steps, .grid-6, .price-grid { grid-template-columns: 1fr; }
    .kpi-grid { grid-template-columns: 1fr 1fr; }
    .section { padding: 64px 0; }
    .hero h1 { font-size: 38px; }
  }